The concept of abundance often comes up in discussions about mindset—particularly when contrasting abundance with scarcity. However, there’s a deeper layer to this concept that’s often overlooked: how we can actively produce abundance in our lives through the investments we make. And when I say investments, I’m not just talking about the stock market or real estate. I’m talking about your time, your energy, and most importantly, your mind. You are your best investment, always.
The Mindset Shift: From Scarcity to Strategic Investment
When I first stepped into entrepreneurship, like many women, my mindset was financially biased. I was focused on budgeting and avoiding unnecessary spending rather than considering asset-building, strategic risk, and investments. This approach was heavily influenced by a scarcity mindset—one that prioritizes caution over growth. However, as I began working on my money mindset through coaching, I discovered the transformative power of reframing my thoughts around money and investing. It allowed me to become a more effective entrepreneur, enabling my business to grow healthily by focusing on strategic investments rather than mere cost-cutting.
The Three Core Abundance Assets
According to Brooke Castillo in her podcast episode “Abundance Assets,” the three most important resources that can produce abundance in your life are your brain, your time, and your money. Let’s explore these assets in detail and understand how you can invest in them to create a life of abundance.
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Your Brain: The Ultimate Rainmaker
Your brain is your most valuable asset, capable of generating the highest return on investment. Brain management is not just about acquiring knowledge but also about developing thought-management skills. By investing time and money in enhancing your brain’s capabilities, you can generate more abundance in your life. This investment doesn’t just create financial wealth—it enhances your emotional intelligence, drives action, and ultimately produces better results across all areas of your life.
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Your Time: The Non-Renewable Resource
Time, unlike money, is finite. However, by managing your time effectively, you can increase its value. This means being intentional about where you invest your time and ensuring that it aligns with your broader life goals. For example, I’ve found that investing time in learning time management skills has allowed me to create more free time, which I can then use to invest in further developing my brain and business.
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Your Money: A Tool for Creating More Time
Most people think of money as a tool to generate more money, but it can also be used to create more time. By outsourcing tasks or hiring people to manage certain aspects of your business, you free up time that you can then invest in your brain or other high-value activities. This approach has been a game-changer for me, enabling me to focus on what truly matters while still growing my business.
Why This Matters: The Psychological Angle
Investing in these three assets—your brain, your time, and your money—requires a shift in mindset from scarcity to abundance. This isn’t just about making more money or having more time; it’s about cultivating a sense of purpose and direction in your life. Research shows that people who invest in personal development and manage their time and finances effectively are more likely to experience higher levels of well-being and life satisfaction .
For many of my clients, the biggest challenge is the internal work—shifting their mindset from one of scarcity to one of abundance. This involves questioning long-held beliefs about money, time, and self-worth, and replacing them with more empowering thoughts and behaviours. And that’s where coaching comes in.
Rewiring Your Brain Through Financial Education
Investing in your financial education is more than just acquiring knowledge—it’s about intentionally rewiring your brain to think and act differently around money. When you engage in learning about financial strategies, whether through a financial planner’s guidance or through structured programs, you are essentially training your brain to adopt new, healthier patterns of thinking. This process involves unlearning limiting beliefs and habits that may have been ingrained since childhood and replacing them with empowering, growth-oriented perspectives.
For example, learning how to plan financially helps you understand the strategies behind wealth-building and risk management, allowing you to make informed decisions that align with your goals.
Similarly, investing time in connecting with like-minded women, such as those in our Flourish Financially initiative, provides a supportive environment where you can exchange ideas, share experiences, and grow together. These interactions not only reinforce the new pathways you’re creating in your brain but also offer practical insights that enhance your financial confidence and independence.
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Start Your Journey Towards Abundance
If you’re ready to take the first step towards creating more abundance in your life, I invite you to download my free resource, “Plan Your Time, Preserve Your Energy.” This essential checklist is designed to help you invest your time more intentionally, preserve your energy for what truly matters, and begin the journey towards a more abundant life. Download it here and start reclaiming control over your life today.
Sincerely yours,
Dr. Sophie
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Inspired by:
Castillo, B. (Host). (2018, July 12). Abundance Assets (No. 259) [Audio podcast episode]. In The Life Coach School Podcast. The Life Coach School. https://thelifecoachschool.com/podcasts/259/
Ellevest Team. (2024, July 16). Is a Financial Planner Worth It? Here’s Our Honest Answer. Retrieved from https://www.ellevest.com/magazine/personal-finance/is-a-financial-planner-worth-it
Lyubomirsky, S., King, L., & Diener, E. (2005). The benefits of frequent positive affect: Does happiness lead to success? Psychological Bulletin, 131(6), 803–855. https://doi.org/10.1037/0033-2909.131.6.803
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